Jagna set
an unprecedented feat in 1992 when its bet Celevel Ranoco won for the town its
third consecutive Miss Bohol Sandugo title, the most prestigious beauty pageant
in the province and the highlight to its annual Sandugo Festival.
The first
two were Tiffany Yap 1990 and Recelle Adlaon 1991 and until now, the record
remains unbeaten.
Tubigon which won the crown twice with back-to-back
victories in 2010 and 2011 was on its way to rewriting history this year and
was poised to win its third consecutive crown with another outstanding
candidate and tie with Jagna for the honor of winning the crown three years in
a row but in a twist of fate, had to settle this year for a 1st runner up
placement to the winner who happens to come from Jagna
SHARP WIT. SULTRY APPEAL. SMOLDERING PRESENCE
Back in the
1992 edition of Miss Bohol Sandugo, Celevel with her sultry looks, whistlebait
figure, morena complexion and smoldering presence was not the pre- pageant
favorite but on that fateful night, the moment she strutted her stuff, sashayed
onstage and spoke her mind and heart out, everyone including the members of the
Panel of Judges were simply mesmerized with her.
She was and
would always be the picture of the modern and contemporary Boholana; confident
and witty yet grounded, well- mannered and deeply rooted to her Boholano
heritage
She never
expected to be crowned Miss Bohol but she did it!
FAST FORWARD. She has been making waves in the world of international advertising,
conquering new horizons and daring to go where only a few of her paisanos have
gone for more than a decade already.
Celevel is
now reaping the just rewards for her ground- breaking and innovative marketing
savvy with her present position as the General Manager at Saatchi & Saatchi
Advertising - Singapore

She is
described as a top advertising executive who comes with years of international
brand management and account handling experience and is equally armed with
senior marketing experience from the client land.
Furthermore,
she embraces the opportunity to bring account leadership and client business to
a whole new level.
As a former
Professional Sales Representative from GlaxoSmithKline- Philippines, a
multinational pharmaceutical company and therefore, quite familiar with sales,
marketing and advertising campaigns, I have nothing but the highest regard and respect for Celevel.
She has
achieved what only a few Filipinas have achieved especially in the pressure-
cooker work environ she is in right now where multi- million dollar ad
campaigns and accounts are up for grabs but with her advertising &
marketing savvy, she is thriving and coping beautifully and effortlessly
Indeed,
grace under pressure and poise under pressure.
GLITZY & GLAMOROUS LIFE!
She's
living life to the hilt! Jetsetting to exotic locales for photo shoots, meeting
with top executives and planning the next project and creating the biggest buzz
for her discriminating clients from all over
From her UP
Sigma Delta Phi sorority, I came across this news item written by Madi Belen 08
CELEVEL
RANOCO- BUTLER IS SAATCHI SINGAPORE’S GENERAL MANAGER
Saatchi
& Saatchi Singapore promoted senior brand director, Celevel Ranoco-Butler
’93, to the post of Singapore general manager in 2010, filling a role that had
been vacant for nine months after Robbie Bempasciuto’s departure in 2009.
Celevel oversees the office’s daily operations and reports to Dean Taylor, CEO
of Saatchi & Saatchi Singapore and Malaysia.
Prior to her appointment as general manager,
Celevel was
the Regional Brand Director at Saatchi & Saatchi Singapore. Her work
involved managing the high-profile and first global Sony Ericsson campaign and
launching impressive 7 x 360 degrees campaigns for brands like premium home
beer brand, Tiger. Her
previous work experience has also included positions with O2 Asia & ME,
Y&R Singapore, M&C Saatchi, and 141 Worldwide and Bates Advertising.
Of her work in Saatchi, Celevel says that she “enjoys the high energy
agency life and thrives when things get mad busy.

According
to Wikipedia.org:
Saatchi
& Saatchi is a global advertising agency network with 140 offices in 76
countries and over 6,500 staff. It was
founded in London in 1970 but now headquartered in New York. The parent
company of the agency group was known as Saatchi & Saatchi PLC from 1976 to
1994, was listed on the London Stock Exchange until 2000 and for a time, was a
constituent of the FTSE 100 Index.
In 2000,
the group was acquired by the Publicis Groupe.
Photo
Credit: Sandy Nicholson
 |
| 1st RU Miss Tagb Suzy Tabuno, Celevel 2nd RU Miss Talibon Suzette Garcia |
At the end
of the day, Celevel reverts to her challenging role as doting mom to Breit and
loving wife to Dominique Butler,
Long May
You Reign
Bohol is So
Proud of You
POSTSCRIPT:
Seeing and
meeting Celevel for the first time and in her hometown at that made me a
lifetime admirer. Very down-to- earth, warm, bubbly and sexy! If positive first
impressions can kill, I would have been dead by now, just saying