Wednesday, May 6, 2015

What Miss Silka Bohol Is All About

As we await the results of the deliberations that shall determine who will compose the Class of 2015 for Miss Silka Bohol, let me give you a backgrounder on the search for Bohol’s official candidate in the Miss Silka Philippines 2015 national finals.

About the Pageant

Miss Silka Bohol 2014: Marian
during the screening
Miss Silka Bohol 2015 will spotlight 15 young, lovely & smart Boholanas as they pit looks, talent, personality & wit for the right to represent the province of Bohol in the national finals and showcase to the rest of the country the best of Boholana beauty & charm.  

Miss Silka Bohol 2015 is one of 30 qualifying pageants at the provincial & regional levels in Luzon, Visayas & Mindanao that gives Filipinas everywhere the opportunity to represent the Silka brand.

Miss Silka Bohol winner will then join and compete with the other provincial & regional winners from all over the country for the title of Miss Silka Philippines who will automatically become the brand’s image model and product endorser in Silka’s print and TV ad campaign for 2016.

Defining the Ideal Silka Girl   
 Silka Swimsuit Segment in the
national finals

Aside from a radiantly beautiful & charming face, a well- proportioned figure & flawless complexion, Miss Silka Bohol 2015 has to have an engaging and likeable personality. She must also have that wholesome, girl- next- door image and appeal.

Miss Silka Bohol 2015 is that special lady that you know from school, from work or from your neighborhood. She is that someone who is not only beautiful, charming and smart but also has the heart that nurtures and cares.

Miss Silka Bohol 2015 is not only to be the Silka brand’s image model & product endorser but  also the embodiment of the contemporary Boholana who can inspire and captivate people with her radiant beauty.

The Essence of Being a Silka Beauty

 with Bohol Gov Edgar Chatto & First Lady Pureza Chatto
together with 
other pageant judges in a recent beauty pageant

Beyond the glam and glitter, Miss Silka also aims to inspire its constituents to help promote and support their social advocacies, charity causes or self- sustaining SME’s in the community through a P100,000 cash donation for the national winner’s chosen charity or advocacy in her community.

Aside from good looks,fair skin and irresistible charm, Miss Silka must also be a role model & a source of inspiration who will use her beauty title and popularity for a good cause.

The Company Behind Miss Silka 

Miss Silka Philippines is presented and produced by Cosmetique Asia Corp., makers of Silka Whitening Herbal Soap, Silka Papaya Lotion and other top- quality beauty & skin care products

Founded in 2001, Cosmetique Asia, currently one of the top brands in the Philippine market, manufactures high quality cosmetic products focusing on quality and affordability. The company's most successful product is its whitening papaya line, consisting of soaps, lotions, body wash, deodorant and facial cleansers. 

Event Organizer behind the Miss Silka Bohol Search

K & N Productions, Event Solutions & Advertising Strategies, the Event Organizer for the 2015 Miss Silka Bohol Pageant, is handling the pageant’s production & creative aspects as well as its promotional campaign & marketing strategies. 

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